Facebook Page | Create New Facebook Page

How to create a new Facebook Page made easy.

Facebook Pages lets you grow your business on and off Facebook.

A Facebook page is a public profile specially designed, structured and created for businesses, celebrities, education, and other related functions.

A Facebook page does not work like a personal profile because Facebook pages gain ‘fans’ and ‘followers’ and not’ friends.’

Do you want to create a Facebook page but don’t know how? Do not worry; as in this Create New Facebook Page Guide, I will show you in detail how to create a Facebook page and how to set up your Facebook page so you begin to connect with your customers and fans.

Fast Way to Create a Facebook Page

Visit facebook.com/pages/create
Click on the options available to choose a page type.
Fill out the required forms.
And then, follow the on-screen instructions to complete the registration.

Note: Anyone with a Facebook account can create Facebook Page, but only official representatives can create a Page for an organization, business, brand or public figure.

Also, See: How to set up Facebook Marketplace.

Before you begin to create a Facebook Page

You must have a Facebook profile.
See other essentials you need to create a Page Here.

How to Create a New Facebook Page Using Desktop

To create a Page for your business using your desktop computer, follow the steps below:

Open your Facebook profile.
At the top of the home page, select Create and choose Page.
Name your Page.
Add a category to describe your Page.
Learn more about selecting a category for your Page Here.
Enter business information, such as the address and contact information.
Select Continue.
You can add a profile photo to your Page. If you add a photo, select Next. To complete this step later, select Skip.
You can add a cover photo to your Page. If you add a photo, select Next. To complete this step later, select Skip.
Select Next to go to your new page when you have completed the steps.

How to Create a New Facebook Page Using Mobile

To create a Page for your business using your mobile device, follow the process below:

Open your News Feed.
Tap the Pages icon.
If this tab isn’t available, you can click the menu icon and select Pages.
Tap + Create.
Tap Get Started.
Add a name and up to three categories to describe your Page and tap Next.
You can add an address to your Page to make it easier for people to find your business or tap “I don’t want to add an address”. Tap Next. To complete this step later, tap Skip.
You can add a profile and cover photo to your Page. Tap Done.

With this, you will successfully create a new Facebook Page.

How to Set up Your Facebook Page

After you have created your Facebook page, there are some free features you sure should set up right away to enable you to connect with new and existing customers easily.

Start by giving your Page a profile picture and a cover photo that best represents your business.

To add additional information, click About below your Pages profile picture and then click Edit Page Info.

Now add the following to your Page:

Description:

Click + Edit About to add a short description to your Page. Keep your description brief (1–2 sentences).

Contact Info:

Add a phone number, website, and email address. People who visit your Page can access this information to get in touch with you.

Location Hours:

If your business or organization has a physical location, consider adding an address and business hours so that people know when and where to visit you.

About and Story:

Let customers know what your business is all about and share the story of how your business came to be.

In the About section, click + Edit story to add a story to your Page.

If you want to share additional information about your business or organization, consider adding a story. Stories can include things like when your business was founded, what you specialize in, your mission and much more.

How to optimize your Facebook Page

Optimize your Page with the following strategies:

A custom template

You can update the layout of your Page to best match your business type or goals in your Page Settings.

You can choose templates for venues, nonprofits, politicians, restaurants, shopping, services, etc.

You can view details about each template from your Page Settings and update to a new template if you choose.

A unique username

It’s easier for people to find your Page in search when it has a unique username. Pages with usernames can also create custom URLs that let people quickly visit and message them.

A Call-to-Action button

A CTA button is a great way to drive people who visit your Page to take action you care about, like booking a service or getting in touch with your business.

Call to action buttons appear prominently at the top of your Page or the bottom when viewing on your phone.

The buttons are easy to add and can help you drive real business results. You can change your call to action at any time.

Create a Group

Groups provide a space to communicate about shared interests with certain people. You can create a group for your business to connect with specific people.

Set up messaging

Your business will have access to Messenger after you create your Page, so you can interact and respond to messages from customers.

You can set up instant replies so that anyone who sends you a message gets an automatic response letting them know you’ll get back to them shortly.

You can also set up an away message for any time you’re not available on Messenger because you’re away but want to let people know you’ll get back to them soon.

Tip: Do well to get a “Very responsive to messages” badge added to your Page. This lets people know you can be reached easily through Messenger and may improve the credibility of your Page.

Once you have this badge, do your best to keep it by quickly getting back to your followers.

Tips for Services businesses

Start by making sure your Page is using the Services template.
Add a Services menu so people can browse your offerings.
Make sure Recommendations are turned on so customers can review your business.
If your business accepts appointments, consider setting up Appointments on Facebook to manage your appointment calendar directly on Facebook and allow customers to book directly from your Page.

Tips for Restaurants

Start by making sure your Page is using the Restaurants template.
Then add a menu to your Page so people can see what you serve.
Make sure Recommendations are turned on so customers can review your business.

Tips for Retail and E-commerce businesses

Start by making sure your Page is using the Shopping template.
If you want to showcase and sell products directly on Facebook, add a Shop section to your Page.
If you primarily sell your products via a third-party website, you can also update your Page action button to drive traffic to your website and add a Facebook Pixel so you can track conversions from your website. Learn About Facebook Pixel Chrome Extension | Facebook Pixel Helper.

How to Engage Your Audience

To engage your audience on your Facebook page:

1. Write a welcome post

Create a welcome post for your Page that includes details about your business and why people should like your Page.

Provide information about what you’ll share on your Page, like special offers, updates about your business and more.

2. Pin your welcome post

After creating your welcome post, you can pin it to the top of your Page so that it’s the first thing people see when they visit. The pinned post remains at the top of your Page until you change or remove it.

3. Share meaningful content

Your Page needs to be active and engaging, so your audience knows you’re a legitimate business that cares about interacting with them.

4. Use Page Stories

Page Stories is a freeway that lets you share pictures and short video segments that bring your audience on a journey from start to finish for anything you might be working on or experiencing. This shares a meaningful look behind the scenes of your business with your followers.

5. Events

Create Events on your Page to build a community around your business and drive foot traffic into your establishment.

6. Make a job post if you’re hiring

Post job opportunities on your Page for free. Potential applicants can see your job post on your Page in the Jobs bookmark or through Marketplace, and they can learn more about your business before applying, so you get informed applicants.

If this article was helpful, do well to share. In case of any contribution to this article, visit the comment box. Thank you.

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